CHILDRENS CONCEPT – Little Scoops dishes up another location.

FOR IMMEDIATE RELEASE March 3, 2006

Media Contact: Michelle Violetto
1-877-LSCOOPS michelle@littlescoops.com

LITTLE SCOOPS DISHES UP ANOTHER FRANCHISED LOCATION “The Sweetest Party Place in Town” Announces the Grand Opening of its Middletown Location Blauvelt, New York, January 01, 2006 –

Little Scoops, dubbed one of the “hot new franchises for 2005” by Entrepreneur magazine, has opened another location of their popular 1950’s style ice cream parlor specializing in children’s parties at Wallkill Plaza, 400 Route 211 in Middletown, NY (845-342-2120), it was announced today by Michelle Violetto and Tanya Ehrlich, co-founders of LS Franchise Corp., the parent company for Little Scoops franchise sales. A Grand Opening celebration is set to take place at the Middletown location on Friday, March 10, 2006 from 6PM-8PM with free ice cream, entertainment, activities and giveaways for all participants. In addition, any party reservations made during the Grand Opening celebration will receive free admission for the birthday child. The K104.7 FM van will be at the Little Scoops Grand Opening event with giveaways.

Little Scoops burst onto the children’s party scene with in 2002 with one location in Blauvelt, NY and according to the Rivertown press “has taken the area by storm”. Today, with the addition of the Middletown location, Little Scoops boasts six franchised units, and four more are in development for 2006. Little Scoops locations offer a party room where children play a variety of interactive games set to popular, classic, and age-appropriate music. Pizza is served, along with beverages and juice, and when its time for ice cream, the party moves into the retro 1950’s-style ice cream parlor where children create their own sundaes with a variety of toppings.

For more information on Little Scoops please call 1-877-LSCOOPS or visit us online at www.littlescoops.com. ###

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